ABOUT
We make pills and powders.
For 14 years we were the factory making supplements for other brands. Now we make them direct for you.
- Pills
- Powders
- Made by us
- Direct to you
-
14+
Years manufacturing
-
Norfolk
UK workshop
-
Certified
Our own facility
-
Direct
No middleman
OUR STORY
Two things, side by side, for 14 years.
- 14 years behind the label
- Our standard, held
- We made for others too
- Asked to cut corners HOWEVER
- We dropped the curtain
- Now direct to you
For 14 years we have done two things, side by side. We have made the supplements for Superfoodies, a Dutch brand with the same co-owner, where more than 600,000 customers have bought them and tens of thousands take them every day. And we have been the manufacturer behind a number of UK supplement brands: the ones who put their name on the tub, hired the influencers, built the lifestyle marketing, and charged the premium.
Doing both taught us the difference. For Superfoodies, we set the standard and held it: proper formulas, proper doses, the right ingredient forms, no shortcuts.
HOWEVER, some of the other brands we produced for asked us to do the complete opposite.
Asked to ship not-quite-to-formula when an ingredient was short, rather than go out of stock. “Everyone does it, why can’t you?” Asked to quietly swap a quality ingredient for a cheaper, inferior-but-legal one, while the product was still sold as superior.
And the one that broke it: a supplier sent a non-vegan version of an ingredient for a product sold as vegan. The paperwork said vegan. Our own testing said otherwise. We flagged it. The brand’s answer was “our customers won’t find out, use it anyway.”
We never did any of that for Superfoodies. Not once. That gap, between how we make the Superfoodies range and what we were asked to do for others, is the reason this brand exists.
We stopped being the silent factory.
So we’re bringing what we already make, to that same standard, direct to the UK. The same formulas we make for Superfoodies, developed by us over those 14 years. No retailer margin, no brand margin, no influencer fees, no premium-marketing tax. You stop paying for the marketing you don’t need, and we never save on the ingredients. Certified facility. Science-backed formulas at the ingredient level. High-bioavailability forms only. And the dose that’s actually in the study.
These are not new, untested products. They’re the same proper formulas hundreds of thousands of people in the Netherlands already trust, made by the people who developed them. Now direct, from our Norfolk factory to your door.
And we’re not building it alone. We’re looking for our founding customers (three founder statuses, 2,000 places at each) to build this with us. The community votes on what we make, and even what it costs. More than 30 products in stock, plus a weekly Factory Vote: more votes, bigger batch, lower price, and we give those savings straight back to the people who voted.
No fancy label. No influencer BS. Proper formula.
THE DIFFERENCE
Same facility. Same certifications. Fewer hands in between.
TRADITIONAL
A brand buys from a manufacturer. Adds packaging, marketing, and retail margin. You pay for all of it.
PILLSANDPOWDERS
We are the manufacturer. We ship directly. No middleman. No margin stacked on margin.
We cut out everything between you and the bottle: the retailer, the brand markup, the influencer fees, the shiny-label premium. What stays is the formula.
INSIDE
The workshop.
Made in a certified UK facility. 14+ years manufacturing. No middleman. No influencers. No BS.
OUR PROMISES
Ten promises we hold to.
The formula
- Made by us, in a fully BRC-certified facility. Our factory, our process.
- Science-backed only. If an ingredient doesn't have at least six randomised controlled trials behind it, it doesn't go in.
- The dose that's in the study. The effective dose, not the underdosed version. We'd only ever lower a dose if the law required it, never to widen our margin.
- The highest-bioavailable form, every time. Most ingredients come in several forms. We pick the one your body actually absorbs, never the cheap variant.
- Organic where we can. Organic-certified facility, organic-certified ingredients wherever they're available.
- Third-party lab tested. We test, and we act on the test.
Everything else
- Full label transparency. Everything that's in it, on the label. Nothing hidden.
- No marketing tax. No influencer fees, no shiny-label theatre. You pay for the product, not the campaign.
- Factory-direct. Straight from our Norfolk factory to your door.
- Made with you. You help decide what we make and how. We're building this together.
Simply supplements you can trust. Never overpaying for marketing you don't need. Never saving on the ingredient, or the result.
BUILD IT WITH US
We're building this together.
We're looking for our first Founders to build this brand from the factory floor up. Pay once, get more store credit than you put in, and become a Founder for life.
Terrible label.
Proper formula.
Legal entity: Rawcreation Ltd, Norfolk, United Kingdom.